Strategic Plan of WalMart Case Study Example | Topics and Well Written Essays - 3000 words

Strategic Plan of WalMart - Case Study manakinWal-Mart Stores, Inc. is both a domestic enterprise, as well as a national discount retailer. They figure out retail stores domestically in the US and various international markets. Wal-Mart operates on an Every Day rugged Price philosophy because they ar able to maintain their low price structure through fire expense control. With this philosophy they have proven to be extremely profitable domestically. Their primary task is acquire from suppliers at a low cost and then reselling the niftys to customers at a low price, to achieve their social club philosophy of low prices and great customer service (Nelson Lichtenstein, 2006). Being in the retail industry, Wal-Mart can subscribe from many suppliers that provide its various stores with inventory, general buyers, and competition including Kmart, Sears, Target, Costco discount stores also the local mom and start up stores in various neighborhoods. Wal-Mart is spread all over the E urope and this chain running successfully. But Wal-Mart in the city of Bentonville facing is some problems. Although it has many strengths but it has been facing many threats. Evaluating Wal-Marts situation in foothold of the SWOT Analysis, whither we will view where its strengths, weaknesses, opportunities and threats in terms of its place in the retail industry. Lets look at what makes Wal-Mart such a dominant force and would break Wal-marts dominance both here and globally by analyzing its position in terms of the SWOT lets start by looking at the first part of the SWOT analysis which is the strength of the company.Strengths The strengths of their existing circulation patterns and linkages are good pedestrian orientation around the square and accessibility from other areas of the city. The buildings on the Square are strengthened up to the sidewalk which enhance the pedestrian character. Several entries into downtown help reduce congestion. Also, the schools downtown are with in walking distance of a large number of residential areas and walking to school is an option. The restoration of the square has provided a central place for community gatherings. The fountain, the confederate soldier statue, the benches, and traditional street lights sum up to downtowns identity. The statue is a part of the heritage and culture and has been stated as creation a conversational humans. The square is the center for several community activities, such as the Farmers Market, Pickin on the Square, and the Art Walk (Weldon Nicholson, 2006). The Wal-Mart command Office brings thousands of people downtown during the week. The Wal-Mart Visitors Center serves to bring people, (approximately 80,000 annually) especially tourists, downtown. Also, Wal-Mart Shareholders Week provides an economic surge in the spring. Another economic strength is the presence of public services and facilities. The county and city administration offices, especially the courthouse and Bentonville being the county seat serve to anchor the downtown as a place to conduct business. Also, quasi-public businesses, such as Main Street Bentonville, the Chamber of Commerce and the Bentonville Advertising and Promotion Commission have all selected a downtown location. There are also several personal services that are beneficial to the downtown economy, such as the bank, grocery store, and dry cleaners. They serve area residents as well as the thousands of employees workings downtown. Recent development activity has sparked an interest in development and location downtown. Two new brick devil and three story buildings at SW A Street and SW 8th Street maintain office, retail and residential space. The Bentonville Plaza, just south of the Wal-Mart Genera